The Rise of B2B Purchasing: How Nation Marketplace Is Leading the Charge

Nation Marketplace (NMP) is a B2B product showcase based in the United States that connects buyers with manufacturers and suppliers from all over the world. The platform is designed to make it easier for businesses to source the products they need, request product samples, and obtain pricing proposals based upon their shipping intercom requirements.

NMP has distinguished each country on its website with its own nation page, allowing buyers to specifically source products by country as well as using the general search function. This not only makes it easier for buyers to find the products they need geographically, but also spotlights what each country has to offer in the areas of agriculture, industrial products, home goods, food and beverage, and more.

Whether you’re a small farm producer offering a 1 to 10 products or a major distributor, the Nation Marketplace supports tiered product listing rates starting at $9.99 (USD) for an annual membership. A spokesperson at the NMP said, “Our mission is to become the enabler that propels small business onto the digital worldwide economy. It’s important to understand that not all trade is global, but regional. Companies located in Africa, for example, the Republic of Cameroon, may offer food products on the NMP that are not permitted for export to the United States due to customs regulations. However, selling those products to regional countries, such as Chad, Nigeria, Uganda, or Ethiopia, may offer new opportunities for companies to increase brand awareness and product sales regionally.”

If you do not see your country represented on the Nation Marketplace, no worries. The NMP will automatically create a country page just as soon as a membership is purchased. This is a great opportunity to become the first supplier to promote your country on the Nation Marketplace.

The Nation Marketplace acts as a business-to-business match-making service. When a buyer is interested in purchasing a supplier's product, they must submit an inquiry using the "Contact Supplier" button shown on every product page. This allows buyers and suppliers to connect directly and arrange their own purchase and delivery arrangements.

Benefits to Buyers

• Suppliers are screened to ensure they meet standard business requirements.

• Unlimited access to buyer portal for tracking inquiries.

• Buyers pay no usage fees.

• Buyers have access to externally exchange contact information with suppliers for engaging in repeat business.

Benefits to Suppliers

• Membership rates start at $9.99 (USD) to post 1 to 10 products for the year.

• Access to promote your brand and products to a world audience.

• Supplier-branded storefront with logo and banner.

• Supplier portal to upload products manually or bulk.

• Access to supplier directory and supplier product showcase.

• Supplier pays no commission on product sales.

• Supplier has access to externally exchange contact information with buyer for engaging in repeat business.